
Richard D. Lewis, after visiting 135 countries, concluded that humans can be categorised into three distinct groups, not by nationality nor religion, but by behaviour. The categories of behaviour that he pinpointed were linear-active, multi-active and reactive.
According to this classification, Turkey falls right into the intersection of multi-active and reactive, engendering a unique blend. This intersection tells us how Turkish people are expressive, talkative, and spontaneous, and value relationships, emotions, and family. Conversely, they are good listeners who observe before taking action. These behaviours and values are what bring about the unparalleled warmth of Turkish hospitality.


The popular Turkish saying “A guest is a gift from God” summarises perfectly how serious hospitality is taken in our home country.
Like the blend of two behavioural types, Turkey is also a blend of all things East and West. Whether it be grandiose mosques and bustling bazaars, or a vibrant nightlife and impressive skylines, Turkey lays an impeccable ground for a diverse and multifaceted hospitality culture.
From the Ottoman era to modern times, the act of hosting has been more than just a courtesy—it is a cultural obligation. Parla was born into this culture of hospitality 115 years ago and has continuously built its expertise of creating products that will serve the culture of being hospitable brick by brick, chair leg by chair leg… We continue to grow in an environment where we deepen our expertise in luxury hotel and restaurant interiors even more each year, taking inspiration from all of the aspects of Turkish hospitality mentioned above. The level of comfort we aim for, in each one of our products and designs, reflects the same meticulous attention to detail and warmth that defines traditional Turkish hospitality.

The beauty of having such a nature embedded into our culture, and our way of doing business is that it touches all areas of business. Through our emphasis on guaranteeing excellent customer service and on-call client support, our nature continues to shine through even years after the project is completed. Our commitment to always deliver excellent service in all areas is a badge we are proud to be wearing.
So, next time you get a chance to sit in one of our chairs or sofas, remember that we have honed our craftsmanship and approach to deliver comfort in all areas, with the innate belief of guests being a gift, making sure they feel treated like a king or queen!